APA

Kotler P., Shalowitz J. & Stevens R. J. (2008). Strategic marketing for health care organizations. San Francisco: Jossey-Bass.

Chicago

Kotler Philip, Shalowitz Joel and Stevens Robert J. 2008. Strategic marketing for health care organizations. San Francisco: Jossey-Bass.

Harvard

Kotler P., Shalowitz J. and Stevens R. J. (2008). Strategic marketing for health care organizations. San Francisco: Jossey-Bass.

MLA

Kotler Philip, Shalowitz Joel and Stevens Robert J. Strategic marketing for health care organizations. San Francisco: Jossey-Bass. 2008.