TY  - GEN
AU  - Kotler
AU  - Keller, Kevin Lane
TI  - AdministraÃ§Ã£o de Marketing
SN  - 85-7605-001-3
PY  - 2006///
CY  - SÃ£o Paulo
PB  - Pearson
KW  - Marketing - AdministraÃ§Ã£o
KW  - 658.8
KW  - ADM
ER  -